Privacy Policy

Depke Insurance Agency, operated by Nick Depke and affiliated with HealthMarkets Insurance Agency (collectively "we," "us," or "our"), is committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights regarding your data. By visiting depkeinsuranceagency.com, submitting an inquiry or lead form, or contacting us by any means, you agree to the terms of this Privacy Policy.

1. Information We Collect

Information you provide directly

When you submit a contact form, lead form, or request a quote, including through Facebook or other social media platforms, we may collect:

• Full name
• Phone number
• Email address
• Mailing address or ZIP code
• Date of birth or age range (for insurance eligibility purposes)
• Current insurance coverage and health-related information you voluntarily provide
• Questions, comments, or other information you include in your messages

Information collected automatically

When you visit our website, we and our service providers may collect:

• IP address and approximate location
• Browser type and device information
• Pages visited, time spent on pages, and referring URLs
• Cookies and similar tracking technologies

Information from third parties

We may receive information about you from third-party platforms such as Facebook or Instagram when you interact with our paid advertisements or submit a lead form through those platforms. We may also receive information from HealthMarkets Insurance Agency and insurance carriers in connection with your coverage.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and provide insurance quotes, plan comparisons, and enrollment assistance
• To contact you by phone, text, or email regarding Medicare, ACA Marketplace, life insurance, or other products you have expressed interest in
• To fulfill our legal and regulatory obligations as a licensed insurance producer
• To comply with CMS (Centers for Medicare & Medicaid Services) requirements applicable to Medicare Advantage and Part D marketing
• To improve our website, marketing communications, and services
• To create and manage Custom Audiences on advertising platforms such as Facebook for the purpose of serving relevant advertising to existing clients and similar audiences
• To send informational and marketing communications, subject to your right to opt out at any time

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

Insurance carriers and HealthMarkets

When you request a quote or enroll in a plan, your information will be shared with the relevant insurance carrier(s) and with HealthMarkets Insurance Agency as required to process your application and service your policy.

Service providers

We work with third-party service providers who assist us with website hosting, CRM systems, email marketing, advertising, and analytics. These providers are contractually required to use your information only to perform services on our behalf.

Advertising platforms

We may upload hashed contact information (email addresses and phone numbers) to advertising platforms including Meta (Facebook and Instagram) solely to create Custom Audiences for the purpose of serving advertisements. This information is hashed before transmission and is not used by these platforms for any purpose other than audience matching, per their respective data use agreements.

Legal and regulatory disclosures

We may disclose your information as required by law, regulation, or legal process, including disclosures to state insurance departments, CMS, or law enforcement authorities.

Business transfers

In the event of a merger, acquisition, or sale of all or part of our business assets, your information may be transferred as part of that transaction. We will notify you of any such change.

4. Medicare Marketing Compliance

As a licensed insurance producer marketing Medicare Advantage and Part D plans, we are classified as a Third-Party Marketing Organization (TPMO) under 42 CFR §§ 422.2260 and 423.2260. Consistent with CMS requirements:

• We do not offer every plan available in your area.
• We represent multiple insurance organizations offering Medicare products in your area.
• You may contact Medicare.gov, 1-800-MEDICARE (1-800-633-4227), or your local State Health Insurance Assistance Program (SHIP) for information on all available options.
• Sales calls related to Medicare Advantage and Part D plans may be recorded as required by CMS regulations.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your experience and collect usage data. You may control cookies through your browser settings. Disabling cookies may affect the functionality of certain features on our website.

We may use the Facebook Pixel and similar advertising tracking tools to measure the effectiveness of our advertising campaigns. These tools collect data about actions taken on our website for the purpose of ad optimization and audience building.

6. Text Message Communications

If you provide your phone number, you may receive text messages from us regarding your insurance inquiry, appointment reminders, or follow-up communications. Standard message and data rates may apply. You may opt out of text messages at any time by replying STOP to any message we send. Reply HELP for assistance.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, to maintain required records under applicable insurance and healthcare regulations, and to comply with our legal obligations. CMS regulations require that certain Medicare marketing records be retained for a minimum of 10 years.

8. Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Rights and Choices

Depending on your state of residence, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal information, subject to applicable legal and regulatory obligations
• Opt-out of marketing: Unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email, or by contacting us directly
• Do Not Sell: We do not sell your personal information

To exercise any of these rights, please contact us at ndepke@HealthMarkets.com or (402) 680-6171. We will respond to your request within 30 days.

10. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will take steps to delete it.

11. Third-Party Links

Our website may contain links to third-party websites, including carrier websites and government resources such as Medicare.gov. This Privacy Policy does not apply to those websites. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this document and post the revised policy at depkeinsuranceagency.com. Your continued use of our website or services after any update constitutes your acceptance of the revised policy.

13. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please contact us:

© 2026 Depke Insurance Agency. All rights reserved. This document does not constitute legal advice. Consult an attorney for advice specific to your situation.